“I’m in ‘ahhh’ at how awesome of a straightener this is. If you ask me, it’s a lot better than the high-end brands. It leaves my hair silky-smooth and shiny. I absolutely love its features, and you can watch the heat meter rise as it’s heating up. To me, five stars is not enough to rate this product. It’s definitely worth the money. I’m in love with this straightener. Also, the lock on it I found to be a awesome bonus.”


If you're still not convinced, then ask yourself a question. Ask yourself how serious you are about your lifting. Decide for yourself, right here and right now, whether you're the kind of lifter GRAY HAIR AND BLACK IRON was written for. If you're not, that's fine. No hard feelings. I said at the beginning that GRAY HAIR AND BLACK IRON was written for a very small, very elite group of men and women. It's not mass-market stuff, and it's not for everyone. It's for deeply committed, deeply serious Iron Warriors - warriors who've been battling the iron for a very long time - and who intend to keep on fighting the fight for many years to come. So if that's NOT who you are, don't order the book.

As an added bonus, titanium has also been found to resist rust, so your hair straightener will keep its out-of-the-box look for years to come. This is particularly important when you are making a long-term investment by purchasing a high-end or professional hair straightener. After all, you wouldn’t want your car or bathtub to start rusting after just a couple of uses and the beauty tools you use for your flowing hair should be no different!


This BaBylissPRO porcelain ceramic straightening iron is made with porcelain ceramic, which distributes far-infrared heat evenly across the strands. Not only is it gentler and more healthy for your hair, but it can handle wide sections of hair at once because of its long barrel. The shape is rounded and sleek, so it’s ideal for curling, and it won’t catch or knot while you’re curling.
Do you have curly, dry hair? Thick, color-treated hair? Short, straight hair? Fine, kinky hair? Finding the right flat iron for you really depends on your hair type. Heat and plate types are an important factor in this. Your flat iron should reach and maintain the right temperature and be made from the plate material that works best for you. While most will work well on a variety of hair types, pay close attention to reviews from people with hair similar to yours (bonus points if they include before and after pictures).

Before explaining the advantages, let’s discuss the heating process. Flat Iron does the basic purpose of heating so that the hair follicles can flatten. Flattening of follicles is needed to create any hairstyle. Hair follicles contain natural moisture. When we heat the hair, the natural moisture gets eliminated. That’s why hair ends up with the rough texture.

FURIDEN is the brand you trust with your personal care routine. From styling to shaving to grooming, we have the tools you need to elevate your unique style and find the confidence that comes from having a great look. For 8 years, we've created the tools that help you elevate your style and capture your signature look. At FURIDEN, we believe you should have the confidence to be yourself. We'll help you get there.
Available with either ceramic plates (good for all hair types) or titanium ones (choice for curly, thick, and coarse textures), this innovative styler features touch sensor technology that lowers the heat when it's not being used, then automatically brings it back up to temp as soon as it's touched. Translation: No more waiting for your iron to heat up in between passes. Use it for smooth and sleek styles, or take advantage of the round brush-esque attachments to create more of a bouncy blowout effect.
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