When you apply heat to your hair, which is not a living thing, you’re essentially cooking it. And, just like food, it’s easy to overdo it. Short of actually searing your hair, you still run the risk of drying out each strand, which can lead to breakage and split ends over time. Every head of hair is different, and each type of hair has an optimal flat-iron temperature. Some locks need extremely high temperatures to relax — coarse hair or those with kinky hair need 380 degrees F or above. Others need hardly any heat at all — fine or damaged hair should be good below 300 degrees.


Most reviewers on Ulta love the GHD Gold, praising how quickly it heats up, how it makes their hair feel, and how long this tool has lasted them. Some reviewers did feel that it was too expensive and didn't like the lack of control they had over the temperature setting. While those with very fine hair may find the 365-degree setting too hot, the lack of different settings, in this case, is to help prevent hair damage. The price is steeper than some, but it's also a straightener that's built to last, which helps justify the price.
Consider this the perfect flat iron for full hair. "It is great for thicker textures because it distributes heat evenly, allowing for less passes through the hair," explains stylist Lacy Redway. The plates "make it easier to straighten or curl longer hair lengths." Redway was responsible for  Tessa Thompson’s sleek ‘do on her past ELLE cover, so you know it’s top-notch.
While there are a lot of great options to choose from, our all-around top pick is the LumaBella Keratin Duel Touch Hair Straightener. Featuring unique, keratin-infused plates for optimal shine and less damage, the LumaBella Keratin Duel Touch Hair Straightener proves that technology really can make a difference when it comes to hair care! We also love this model’s innovative smart heat sensors that protect hair from heat damage and lock in moisture.
In addition to its sweet settings and versatility, this hair straightener is also super lightweight and features thin, 1-inch plates to save precious real estate on your bathroom counter or inside your vanity cabinet! The BaByliss Pro Nano Titanium Straightening Iron is ideal for anyone with a tiny bathroom (or multiple roommates!) and who wants the results of larger hair straighteners without the added weight or storage space.

Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy (like pillows), but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing. While we’ve written about the best curling irons, hair dryers, and even a certain curling iron used on the Victoria’s Secret Angels, here, we’re going deep on the best flat irons and hair straighteners on Amazon. (Note that reviews have been edited for length and clarity.)
Be sure to protect your hair against heat damage with Xtava’s Heat Protectant Spray every time you style. Not only does our heat protectant coat your hair with a lightweight layer of protection, but it also repairs hair from the inside-out with broccoli seed and Brazilian pequi oils to replenish moisture, restore shine, and infuse essential nutrients.
As an added bonus, titanium has also been found to resist rust, so your hair straightener will keep its out-of-the-box look for years to come. This is particularly important when you are making a long-term investment by purchasing a high-end or professional hair straightener. After all, you wouldn’t want your car or bathtub to start rusting after just a couple of uses and the beauty tools you use for your flowing hair should be no different!
The two strips of silicone atop Bio Ionic’s flat iron plates seem silly, but they serve an important purpose. By buffering the outer edge of the plates, they reduce your chances of hair snags. They also force you to glide the flat iron more slowly through your hair (they are called speed strips, after all). While the slower technique maximizes shininess and smoothness, the speed strips can become a bit of an obstacle if your hair is thick.
Dylan also loves this Karmin iron. "The plates are coated in tourmaline which helps for an easy glide," he says. Fighting frizz with infrared ions, Dylan suggests that it "makes this iron better for super coarse hair." Bonus points: it also has different voltage settings for international use. The jetsetter in you will be thankful as you globetrot glamorously.
The more temperature control options you have, the more control you'll have over the heat you'll be applying to your hair. Keep in mind, any type of heat styling can be damaging to your strands, so you want to take care not to use too much high heat, especially if you're styling daily. Flat irons that have lower temperature options that start around 250 degrees Fahrenheit are ideal for those with thin, damage-prone hair. If you do have thick hair, higher heat settings can help straighten those curls. To help prevent damage, you should start with lower heat first, and then only increase as needed. Keep in mind, anything above 400 degrees has the potential to damage your hair. Even those with coarse, curly hair should stay within the 350-400 degree range to be safe.

The glider plus is designed to protect your hair with integrated heat balance micro processors that continuously monitor the exact temperature across the surface of the plates and automatically adjust the temperature for evenly distributed heat. That means fewer passes are needed for silky results, while protecting your precious hair from over heat exposure.
“Being a mom of two, it’s hard to have time to get my hair done, but with this, I do my hair in 30 minutes, rather than over an hour. I haven’t bought a new straightener in probably four years, and I bought this with very little expectations. OMG! First of all, not only did it take half the time to do my hair, but it left my hair as amazing as I always wanted it! Super silky-smooth. I then used it to make some curls on my 8-year-old. In less than 15 minutes, I was done with her hair and she was in love with the curls.”
Working in sections, curl your hair. Using just the wand (and not the clamp at the bottom of the wand that "holds" the hair as it curls), wrap your section of hair around the barrel. Be sure not to overlap your hair, as this will reduce heat and result in limp sections. Use your fingers to hold the edge of the section of hair close to the barrel without burning your hair. Doing this rather than using the clamp will prevent crimps in the curls.
Straightening irons, straighteners, or flat irons work by breaking down the positive hydrogen bonds found in the hair's cortex, which cause hair to open, bend and become curly. Once the bonds are broken, hair is prevented from holding its original, natural form, though the hydrogen bonds can re-form if exposed to moisture.[2] Straightening irons use mainly ceramic material for their plates. Low-end straighteners use a single layer of ceramic coating on the plates, whereas high-end straighteners use multiple layers or even 100% ceramic material. Some straightening irons are fitted with an automatic shut off feature to prevent fire accidents.
Nor does it speak to those of us who work long hours at our job - who support our families and who struggle with issues like how to pay the bills or how to put the kids through college - who have limited time and energy for training - and who are more interested in how to train for lifelong strength and health than in how to gain 30 pounds of muscle in six weeks.
When shopping for the best hair straightener for your unique hair type, it can be difficult to decipher all of the different styles and specs. That’s why we’ve done the hard work for you and created this all-inclusive guide to finding the best hair straightener for your unique head o’ hair, so you can spend less time scrolling through pages of products and more time rocking your new dream do’!
There’s no use cramming a bunch of hair between two hot plates if not all of it will actually get ironed. Making small sections is annoying, sure, but if you try to iron too much at once, it won’t work and you’ll end up going back over the hair multiple times anyway, which can cause damage. This is especially important for those with kinky or tightly coiled hair. If you don’t section your hair, your flat iron won’t work the way you want it to.
If you’re looking for an affordable mid-grade hair straightener that offers tremendous value, you can’t go wrong with the HSI Professional Digital Ceramic Flat Iron with Tourmaline. With a quick heat-up, digital LCD temperature control, and solid ceramic plates infused with tourmaline, you can straighten type 3 hair – and some type 4 hair – with ease.
Thankfully, we’ve learned a lot about hair care and preserving your hair’s natural integrity while styling. However, this wasn’t always the case. If you ever had a perm done in the 80’s or teased your hair to holy heaven in the 90’s, chances are pretty good that your hair has endured a bit of damage. The same can be said if you color your hair on a regular basis or recently went from your natural brunette color to a bright platinum blonde. No matter how the damage was caused, there are certain features you will want to shop for when selecting the ideal hair straightener for your course hair type:
Unlike infrared saunas or even other hair straighteners on the market today that emit a blast of infrared heat, this Solano hair straightener was designed to slowly warm your hair similarly to how the sun warms your skin over time when you are exposed to its rays. The result is evenly distributed heat for superior hold without the shock of putting your hair under intense temperatures all at once!
The Chi Air is similar to other Chi tools and has that iconic sleek design with gold plates. However, one feature our testers believe makes the Chi Air stand out against the Chi Elite and others is that it’s so lightweight. True to its name, the tool is lighter than other flat irons which makes it easier to manage when styling. One tester believed the light design even made it snag less when passing over hair.
"Unite Pro Tools Flat Iron is an easy-to-use, low maintenance iron," says Chris Dylan. Dylan works with Kylie Jenner so finding an easy-to-use tool is a must when you’re helping someone go from a platinum blonde bob to jet black floor length extensions. in a span of a week. He notes that with a fast-heating iron and beveled edges, it creates soft waves and has a great temperature gauge that keeps you firmly in control of the heat.
With so many models and styles to choose from, it can be hard to find the right hair straightener for your medium or long hair. That’s why we love the Cloud Nine Original Flat Iron! This straightener is ideal for users with medium to long hair; this hair straightener can tame even the most stubborn tresses. Featuring 1-inch plates and low, medium, and high heat settings, this flat iron is ideal for anyone with thick or lengthy hair.
That’s what is so great about hair straighteners: these devices can give you salon-worthy curls or celebrity-inspired straight hair that can change just as easily as your mood if you’d like! So, the next time you find yourself wishing for something you don’t naturally have, try using your hair straightener to bring out the best of your natural beauty. Who knows, you just might love a change!
At first, the Bio Ionic 10X Pro Styling Iron’s vibrating plates seemed gimmicky. But we were surprised at how effective they were when styling our hair. Our testers found the vibrating plates made straightening their hair go faster with virtually zero snagging. Engaging the vibration was also simple — click the power button and tap the plates together and you’re ready to go.
The ceramic blue plates aren't just pretty; they push conditioners into the hair, quelling frizz 65 percent more efficiently than a traditional ceramic iron. Even experts were impressed. "[It] leaks heat-protective ingredients onto the hair at the exact point of contact, coating every strand during the straightening process," says cosmetic chemist Ni'Kita Wilson.
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