Eight micro-sensors with HeatBalance technology are used to evenly distribute heat, regulating the temperature so that you spend less time applying heat. As a result, it takes less time to straighten hair, preventing it from damage when styling. Additionally, the 1-inch plate width is wide enough for any hair length, yet narrow enough to style your bangs.
EDITOR’S CHOICE: As the only hair straightener we reviewed featuring Keratin-infused ceramic plates, the LumaBella Keratin Duel Touch Hair Straightener is our top choice for the healthy, shiny hair you’ve always dreamed wanted! With a unique, floating plate design and smart heat sensor, this hair straightener is ideal for a variety of hair types and reduces breakage and splitting by up to 50%.
Most reviewers on Ulta love the GHD Gold, praising how quickly it heats up, how it makes their hair feel, and how long this tool has lasted them. Some reviewers did feel that it was too expensive and didn't like the lack of control they had over the temperature setting. While those with very fine hair may find the 365-degree setting too hot, the lack of different settings, in this case, is to help prevent hair damage. The price is steeper than some, but it's also a straightener that's built to last, which helps justify the price.
With a maximum temperature of 450° F, the BaByliss Pro Nano Titanium Straightening Iron can really pack a punch despite its otherwise small frame. One thing to note though: these heat settings are not pre-set like the CHI G2 hair straightener we also reviewed, and you will need to play around with them to find the right temperature for your hair. This shouldn’t be a problem if you have a Saturday afternoon or two to kill, but may not be ideal for users that are looking for a flat iron with pre-recorded settings.

“I wanted a straightener I could use on wet hair, since I’m usually on the go and don’t always have time to dry it. With this Wet 2 Straight Hair straightener, I was able to straighten my hair after it was towel-dried and only had to go over my hair twice for it to be completely dry. Granted, I have semi-thin hair, so it doesn’t take too much to straighten it, but with other straighteners, I would have to go over it about three or four times and couldn’t straighten it when it was wet.”


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I've used this product once as soon as I purchased it. I read really good reviews about it and since I already own an xtava blowdrier, which I LOVE, I decided to give this flat iron a shot. It is amazing. It heats up very quickly and Its really good for thick natural hair, which is the kind of hair I have. I first washed my hair and the blow dried it with the xtava blow drier using a comb attachment on it, and then I used the flat iron. I've uploaded pictures from the before, during, and the after product. I recommend it for natural

At first, the Bio Ionic 10X Pro Styling Iron’s vibrating plates seemed gimmicky. But we were surprised at how effective they were when styling our hair. Our testers found the vibrating plates made straightening their hair go faster with virtually zero snagging. Engaging the vibration was also simple — click the power button and tap the plates together and you’re ready to go.
You do not have to use a blow dryer. In fact, I recommend not using one at all, as it could save extra damage to your hair and the extra heat isn't needed. After a shower, you could put your damp hair in a braid, let it dry in the braid, and when you want to straighten, your hair won't be as puffy or frizzy. That ultimately leads to straight, sleek hair.

Celebrity hair stylist Priscilla Valles’s go-to straightner is the classic GHD 1-inch straightener. “I start in the nape and bring down small sections, one row at a time and I use a GHD flat Iron with a comb in the other hand,” says Valles. “I place the comb in front of the iron while ironing at the same time in a slow motion all the way down. Never stopping cause that will cause dents in the hair. At the end a dime size of ouai rose from top to bottom just to add some shine and control any fly aways!”
This is a long review, but I want to be thorough, especially for the natural girls out there because I feel like reviews aren't specific enough for products for our hair! So far, it's definitely worth the $50. Here is a little info about myself and my hair, and my pros and cons are listed below: I am black, with natural, 4c hair and this straightener is one of the best I've had. I really wanted a steam straightener because I used to use the Chi religiously, but that severely damaged my hair. Now, I rarely use heat on my hair, and I don't plan on using this straightener more than once every 2 or 3 months. I've only used it once; I washed my hair, combed it out in the shower, put in moisturizer and heat protectant, blew it out, and then used the straightener.
The floating plates are contoured with smooth edges, so you won't have to worry about your hair snagging as you're styling. If you have thicker hair, you may want to consider the 2-inch plate option, which will cover more surface area and help you style your hair more quickly. However, if you'd rather have the versatility of being able to curl and flip your hair as well as straighten it, we'd recommend the classic 1-inch plate.
Featuring the same 1.25-inch plates CHI users have loved for years, the new CHI G2 Ceramic and Titanium Flat Iron make it easier to style longer hair! If you’ve ever tried to use a non-professional hair straightener on your hair, then you know just how quickly the process can become a literal pain! From hand strain to sore wrists and arms, most hair straighteners stick to old adage of “beauty is pain.”
In the end you want to make sure that your hair is protected no matter what hair straightening treatment or tools you choose. Many hair straighteners are for daily discipline and upkeep. There are lotions, sprays, balms, serums and cremes to help you tame wavy or curly hair, control frizz or protect from humidity. Several hair straightener creams offer protection against damage from hair dryers and hot irons. Look for the hair products that will protect your hair and keep it smooth, shiny and silky.
A few swipes from a professional hair straightener can finish off a high ponytail, restore life to split ends, and give your natural curls a relaxed look for a night or two. No matter what your natural hair type may be, there is a hair straightener as unique as the gorgeous locks on your head! Here are just a few of our favorite hairstyles that can be achieved using a professional hair straightener like the ones we’ve reviewed here:
Cleaning your flat iron is critical to ensuring it works as well as it did the first time you used it. Over time, hair product can build up on the plates. This buildup can lead to inconsistent styling results and major snagging. To clean your flat iron, simply wait for it to cool down and wipe the plates with a cotton swab or soft cloth coated in rubbing alcohol.
For some people, automatic shutoff is a critical feature since forgetting to unplug your flat iron could lead to a fire. However, others aren’t fans of auto shutoff since that means their flat irons could turn off while they’re still styling their hair. If this is the case for you, we recommend investing in a timed switch. That way, you can program the switch to turn off at a specific time and your flat iron will shut off as well.
You are eligible for a full refund if no ShippingPass-eligible orders have been placed. You cannot receive a refund if you have placed a ShippingPass-eligible order. In this case, the Customer Care team will remove your account from auto-renewal to ensure you are not charged for an additional year and you can continue to use the subscription until the end of your subscription term.
PROFESSIONAL SALON QUALITY: 360° swivel 8ft cord prevents tangling and allows flexibility - perfect for professional salon use. The Hair Glider also features automatic safety shut off after 1 hour of inactivity. Dual Voltage make is perfet for travel. Pure Black Magic worry free! Order today and get your hair perfectly straight, shiny and manageable!
The contents of the box included warranty information. There was no user manual which could have provided information on the items above and would answer many of the frustrations voiced by reviewers here. Overall, I feel this flat iron is a great value. I hope Xtava plans to make a 1" infrared flat iron. That is a product I would be very interested in!
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When we first took the Babyliss out of its box, we were impressed by its super thin design. And when we put it to the test, the tool lived up to our expectations. It felt light, like the Chi Air, and manageable when gliding through hair. Unlike the HSI which felt rickety and bulky, the Babyliss’ design was sleek and professional. It wins as the flat iron we’d expect to see in a high-end hair salon.
If you lived through this particular time in our world history, then you probably remember the super straight hairstyles that we all sported a time or two (bonus points if you took a photo of yourself like this in your bathroom mirror using a digital camera!). For reasons we may never know for certain, sharp and straight hair was the hairstyle of choice back in the early 2000’s giving the good old hair straightener somewhat of a bad reputation.
This lightweight mini straightener is easy to use and great if you love to travel and need to take your tools with you. It's so tiny and portable that it can fit into a carry-on bag, and it heats and is ready to use in only 30 seconds. It packs serious punch, though — its 100% ceramic plates generate six times more negative ions than regular irons for less heat damage and frizz.
“The temperature of the iron can determine the curl pattern on hair that tends to fall easily, as you might need a higher heat to lock in the pattern closer to the root,” she added. “The internal components of the irons also can determine the curl pattern, and that is why it is important to invest in custom, high-end tools that contain internal heaters that go the entire length of the barrel. The higher the heat, the stronger the curl will essentially be. Low heat will produce a softer finish.”
FURIDEN is the brand you trust with your personal care routine. From styling to shaving to grooming, we have the tools you need to elevate your unique style and find the confidence that comes from having a great look. For 8 years, we've created the tools that help you elevate your style and capture your signature look. At FURIDEN, we believe you should have the confidence to be yourself. We'll help you get there.

Our two testers with kinky and thick hair loved the Chi Air Expert Classic Tourmaline Ceramic Flat Iron. In fact, it was each of their top picks, with the Bio Ionic coming in second. The Chi Air reaches 410 degrees F, which is definitely hot enough for thicker and curlier hair types. The speed at which the tool worked was surprising considering the kinkiness and thickness of both testers’ hair. One tester with long, curly hair had to leave early for an event and needed to finish styling. The Chi Air moved through her hair quickly, giving her time to spare. And, even at 410 degrees, our testers didn’t feel like their hair was being fried or that the heat burned their heads. In fact, they complimented how soft it made their hair feel and how comfortable it was to use, unlike the NuMe Megastar which snagged a lot or the HSI Professional Glider which felt hot against their scalps. As one tester said, “Chi is killing it.”

The ceramic blue plates aren't just pretty; they push conditioners into the hair, quelling frizz 65 percent more efficiently than a traditional ceramic iron. Even experts were impressed. "[It] leaks heat-protective ingredients onto the hair at the exact point of contact, coating every strand during the straightening process," says cosmetic chemist Ni'Kita Wilson.
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